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Backing the bold




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showcase companies
Showcase companies
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propel fit

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New economy

Enable, accelerate, deliver, secure
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The americas

US, Brazil, Mexico, and everywhere in between
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Early stage

Pre-seed to Series A, $1.5-$12M rounds
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We can lead or follow, we join your team
David and Jay are both originally from Milwaukee, WI, and still carry that midwestern ethic.
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portfolio in the press

the partners

Jay Reinemann

General Partner

Early-stage investing for over two decades. Previous experience at Visa, BBVA. From Wisconsin, 25 years in CA, based in the Bay Area. Married with three kids.

David Mort

General Partner

VC investing for a decade. Experience at SVB, BBVA. From Wisconsin - Badgers, Packers, Bucks fan. Living in Marin and working in SF. Married with three kids.

founded 2016
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let's discuss

If you're an entrepreneur building the new economy, reach out! We invest from pre-seed to product-market fit.